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Absolut – 60 Most Creative Advertisements
20 May 2015, Małgorzata Traczyk
We’ve presented the story of the brand. We’ve also mentioned inspirations for the unconventional ads. It’s time to see the Absolut ads themselves! As promised last week in our article…
UX Poland 2015 – Experience Everywhere
12 May 2015, Małgorzata Traczyk
This year’s edition of UX Poland has just finished. Was it worth to attend? Who showed up? What do we remember? We’ll try to sum up the first day of…
UX, usability, design – The Best of April 2015
2 May 2015, Małgorzata Traczyk
The most important, inspiring and worth remembering – take a look at the list of the best graphics on usability, ux, design and others that we came across in April.…
Absolut – the story of the (un)usual bottle
28 April 2015, Magdalena Markiewicz
Creativity is that simple surprise and delight of seeing familiar things in a new way – Absolut brand statement. I’m sure that all our readers must have heard about Absolut…
Card sorting – tips and tricks
8 April 2015, Urszula Włodarska
How can one prepare a study that will help you organize the structure of a website/application? This article will provide you with all the answers to all the questions that…
20 creative Easter advertisements
1 April 2015, Małgorzata Traczyk
Easter is getting closer and closer. This is why we decided to take a look at inspiring, interesting and truly imaginative Easter ads. Absolut, Durex, Heineken and Fiat are just…
80 creative 404 error pages
18 March 2015, Małgorzata Traczyk
Page not found? The page you are looking for is temporarily unavailable? Page doesn’t exist? Above messages all denote the “404” error page. The 404 page is a response code…
Websites of the most innovative companies by Fast Company
10 March 2015, Małgorzata Traczyk
Every year Fast Company publishes The World’s 50 Most Innovative Company list. The list consists of both major corporations and start-ups that make things ‘differently’, better, faster. Today we want…
How can the cart abandonment rate be reduced? Neo24 example
9 March 2015, Małgorzata Traczyk
Low conversion rate, cart abandonment or small traffic at the site are just some of the problems that e-commerce market is facing. Which of these can be changed by running…
The $300 Million Button
5 March 2015, Urszula Włodarska
The case that I want to describe here is so widely known that it has already become a legend. You won’t find a person in usability who has not heard…