Revolutionizing Patient Treatment and Experience: The Impact of Artificial Intelligence
20 September 2023
In recent years, we have witnessed significant advancements in the field of healthcare, and one of the most promising innovations is the integration of Artificial Intelligence (AI). AI technology holds…
The Critical Investment: User Experience in MedTech Startups
20 September 2023
In today's fast-paced digital world, where user-centricity drives success, investing in user experience (UX) has become paramount for any industry. However, the significance of UX is even more pronounced in…
Inspirations and news in e-commerce
22 February 2016, Igor Farafonow
This time we took a close look at the international e-commerce market 🙂 In 2015 the value of e-commerce market in Poland surpassed 30 billion PLN, which means the increase…
UXer asks UXer – recruitment questions, which you should be ready to answer
15 February 2016, Igor Farafonow
I’ve recently been going through my mailbox in search of some old materials and I came across an e-mail from 2012, from the time I was in the process of…
Recruiting users for remote usability testing – some interesting facts and advice!
26 November 2015, Igor Farafonow
Remember that the quality of usability testing and reliability of results depends on two factors – proper methodology and participants chosen for the study. Let’s focus on the second factor…
Hypotheses, Prioritising, Methods and Tools – Why They Are So Important In User Testing
22 October 2015, Igor Farafonow
Every usability test aims at confirming or denying some hypotheses. The test should not be conducted only for the sake of conducting a test. Defining proper research hypotheses is the…
Remote User Testing – 10 tips to improve your user research
5 October 2015, Igor Farafonow
We’d like to present 10 points that are worth remembering while creating a remote usability test. The list was created on the basis of our experience and during cooperation with…
How testing helps increase the mailing conversion rates (case study)
3 February 2015, Igor Farafonow
What will you say when somebody asks you if you test your mailing? Sure. I test openings, clicks, I check sales conversion rates on landing ( for whatever that is).…
Problems with loyalty programs (case study)
2 February 2015, Igor Farafonow
Have you ever used loyalty programs? Not only for having a card but actually trying to do something with it? We did – many times. Here’s one of these.
Remote Eyetracking – Uxeria’s new extension
8 January 2015, Igor Farafonow
We are working on remote eyetracking sessions. Our goal is to create absolutely new and innovative methods to enable Uxeria clients to perform remote user experience tests including eyetracking. The…